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Best Paint Schemes of 2023

For many fans, paint schemes are one of the best things about NASCAR. Iconic paint schemes still sit comfortably in the minds of fans from all generations. The classic STP 43, Dale Earnhardt’s black Goodwrench car, and Jeff Gordon’s rainbow scheme all come to mind as prime examples. As the 2023 season has ended, the crew at Pit Pass Network wanted to highlight the best paint schemes across the three series. After reading through this list, leave a comment below about your favorite paint schemes from 2023.

The Throwbacks

Everyone loves a great throw back. This year, fans were spoiled with them at more than Darlington in the spring. A lot of the throwback paint schemes were Kevin Harvick inspired due to his retirement tour. Here are the favorites from the Pit Pass Network crew.

Paint Schemes - Byron Throwback
Andy Coffey nomination. Photo by David Jensen/Getty Images

From Andy: I loved seeing this scheme in person. It brought back memories of Jeff Gordon. It was very well done. 

Cole Custer
Robert Cwick nomination. Photo by Jeff Robinson/Icon Sportswire via Getty Images
Paint Schemes - Harrison Burton Throwback
Mark Matthews nomination. Photo by Jeffrey Vest/Icon Sportswire via Getty Images
Riley Herbst Throwback
Andy Coffey nomination. Photo by Jeffrey Vest/Icon Sportswire via Getty Images
Paint Schemes - Cole Custer Throwback
Gregory Latham nomination. Photo by Jeffrey Vest/Icon Sportswire via Getty Images
Kevin Harvick Throwback
Tiffany Faw nomination. Photo by Jeff Robinson/Icon Sportswire via Getty Images
Paint Schemes - Nick Sanchez Throwback
Andy Coffey nomination. Photo by David Jensen/Icon Sportswire via Getty Images

Talladega Nights (plus Brad)

Stewart-Haas Racing cooked up something special for the second race at Talladega. Ryan Preece’s and Chase Briscoe’s car were transformed into the Wonder Bread and Old Spice machines from Talladega Nights. Briscoe went all out, shaving his facial hair to match John C Reily’s Cal Naughton Jr. Plus, Brad Keselowski rolled out a pretty neat scheme as well.

Paint Schemes - Ryan Preece Talladega
Gregory Latham nomination. Photo by Jeff Robinson/Icon Sportswire via Getty Images
Chase Briscoe Talladega
Jane Waldrop/Gregory Latham nomination. Photo by Jeff Robinson/Icon Sportswire via Getty Images

From Jane: This scheme was just awesome. The fans ate it up and I feel like it brought some good attention to the sport. And I love how much Briscoe leaned into the role. 

Paint Schemes - Brad Keselowski Talladega
Griffin Fuller nomination. Photo by Sean Gardner/Getty Images

Patriotic Schemes

NASCAR fans love their paint schemes with the red, white, and blue on them. That or schemes that honor the troops. Pit Pass Network is no different. Here is a look at the patriotic schemes that were selected.

Kyle Larson Patriotic
Andy Coffey nomination. Photo by Andy Coffey/Pit Pass Network
Paint Schemes - Chris Buescher Patriotic
Tiffany Faw nomination. Photo by Keenan Hairston/Getty Images

From Tiffany: The Coke 600 scheme looked so dang good up close. The green variation was done so well. 

Paint Schemes - Chris Buescher Patriotic
Griffin Fuller nomination. Photo by John Smolek/Icon Sportswire via Getty Images
Justin Marks - Patriotic
Tiffany Faw nomination. Photo by Michael Reaves/Getty Images
JJ Yeley Patriotic
Mark Matthews nomination. Photo by Andy Coffey/Pit Pass Network

Race Winning Schemes

Certain paint schemes look better after getting showered in confetti. A couple of race winning schemes were selected by the PPN team.

Paint Schemes - Kyle Busch
Mark Matthews nomination. Photo by Meg Oliphant/Getty Images
Ryan Blaney Race Winner
Mark Matthews nomination. Photo by Andy Coffey/Pit Pass Network

Food & Drink on the Car

NASCAR has a long history of the food industry being featured on the car. From fast food restaurants to entire grocery stores, the 2023 season had plenty of food/drink based schemes on track. These are some favorites.

Paint Schemes - Ross Chastain Food
Griffin Fuller nomination. Photo by Jeffrey Vest/Icon Sportswire via Getty Images
Paint Schemes - Kaz Grala Food
Tiffany Faw nomination. Photo by Logan Riely/Getty Images
Kaz Grala Food
Griffin Fuller nomination. Photo by Logan Riely/Getty Images

From Griffin: Fire Department Coffee brought some great paint schemes to Kaz Grala’s 26 car. With the kraken featured heavily on the front, Grala’s Charlotte scheme won out over the others. 

Paint Schemes - Ricky Stenhouse Jr Food
Mark Matthews nomination. Photo by Logan Riely/Getty Images

From Mark: The combination of the two shades of blue (dark and sky) compliments each other very smoothly. Stenhouse’s dog Ruby being featured on the side of the car also adds a unique element to it.

Tyler Reddick Food
Griffin Fuller nomination. Photo by James Gilbert/Getty Images
Paint Schemes - Kevin Harvick Food
Gregory Latham nomination. Photo by Kevin Abele/Icon Sportswire via Getty Images

From Greg: This was cool paint scheme as it reminded me of older video games where the driver name was put on the car instead of the Alcohol Sponsor. Furthermore, it also reminded me of the Talladega Nights themed SHR did earlier at Talladega. If they had just painted a cougar on the car, they’d have won.

Best of the Other Paint Schemes

The remaining paint schemes did not fit neatly into any categories, but they were still great nonetheless.

Paint Schemes - BJ McLeon
Andy Coffey nomination. Photo by Andy Coffey/Pit Pass Network.
Chase Briscoe Other
Robert Cwick nomination. Photo by Jonathan Bachman/Getty Images.
Paint Schemes - Ryan Blaney
Tiffany Faw nomination. Photo by Andy Coffey/Pit Pass Network.
Jenson Button Other
Robert Cwick nomination. Photo by Logan Riely/Getty Images.
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